August 18, 2005

Marketing Genius

Taco Bell is as good at marketing as Burger King is bad. Very few clunker ads. They don't drive a commercial run into the ground either. The little mutt "Yo Quiero, Taco Bell" could've become obnoxious, but they know to quit a little early - leave 'em wanting more.

What got me to thinking about this is a pile of hot sauce packets in our kitchen. Each one has a prominent little spot on the front with a cute message. For instance:

"It's ok to say it. I love you too."

"Hey, where are you taking me?"

Subtle, simple, effective.

Posted by: Ted at 05:21 AM | category: Square Pegs
Comments (1) | Add Comment
Post contains 104 words, total size 1 kb.

1 I like: "Bike tires scare me."

Posted by: Maelstrom at August 18, 2005 07:31 AM (V0o94)

Hide Comments | Add Comment

Comments are disabled. Post is locked.
22kb generated in CPU 0.0126, elapsed 0.0981 seconds.
70 queries taking 0.0913 seconds, 184 records returned.
Powered by Minx 1.1.6c-pink.